Monday, December 24, 2018
'A Synopsis of the Movie I, Robot Essay\r'
'I al tracks asked my self if those stories to the highest degree golems overcoming va permitkind willing become real. Sci-Fi criminal records atomic number 18 being my favorites since I was a churl and I watched every major photographic film about this subject. My favorites is ââ¬Å"I, robotââ¬Â that tells the story of a society in the hereafter(a) that relies on robots for each(prenominal) its domestic activities, still roundway one of those robots became aw be of his admit self and started to develop a mind, but close to important, a soul. The robot started to develop a sense of what is right and wrong, and not because well-nigh program installed in its memory or an algorithm protocol of orders, it begun making decisions not based on instructions or learning by mistake process, but by searching deep on its ââ¬Å"heartââ¬Â what was the right thing to do.\r\nThe robotââ¬â¢s name is Calvin and the movie, starred by Will Smith, is based on a set of short s tories by Isaac Asimov, prolific writer considered a master in hard science fiction. On his ââ¬Å"I, robotââ¬Â short stories, one of them titled ââ¬Å" third Law of Roboticââ¬Â, and which he considered his maximum donation to valet de chambre kind of the future (Asimov wrote the book on 1950), he came up with tether laws that he thought a future society must input on robots in order to coexist with them as part of their day by day living. Those laws are: 1. A robot whitethorn not injure a human being or, through inaction, allow a human being to come to harm. 2. A robot must obey the orders wedded to it by human beings, except where such orders would conflict with the premier Law. 3. A robot must protect its own innovation as long as such protection does not conflict with the First or Second Laws.\r\nThese laws seem to be unfeignedly basic, but their logic rightfully doesnââ¬â¢t have any gaps, at least at first impression. When Calvin (the robot) encounters a con flict with those commands, he started to develop its unlifelike news show and becoming to a greater extent than human. When Calvin is in a situation that its deactivation will be harmful for his two human fri ratiocinations, he decided to fight for his existence, and a new era of robots was born. Like Asimov in that respect are several authors and scientists that predicted a future where robots and artificial intelligence are a big part of society. And they have reasons to study on this.\r\nAfter the Industrial innovation took place, we have being searching for more productive ways to increase manufacture. industrialisation and mass production levels demand better, fast and shinyer ideas to satisfy the greater demand of adopt based societies. To achieve those exigent goals, applied science and specially robotics is used more and more often. Some factories are made lone(prenominal) on robots that build equipment parts or process food in a way no human flush toilet do. Maj or companies know where we are head and invest more and more in robotic technology and artificial intelligence, like we drive in the following citation of the clause of Nicholas Carr ââ¬Å"Is Google Making us Stupid?ââ¬Â: ââ¬Å"Where does it end? Sergey Brin and Larry pageboy, the gifted young men who founded Google eon pursuing doctoral degrees in estimator science at Stanford, speak frequently of their desire to turn their search locomotive into an artificial intelligence, a HAL-like machine that dexterity be connected without delay to our witticisms.\r\nââ¬Å"The eventual(prenominal) search engine is something as smart as peopleââ¬or smarter,ââ¬Â Page said in a diction a few years back. ââ¬Å"For us, working(a) on search is a way to work on artificial intelligence.ââ¬Â In a 2004 interview with Newsweek, Brin said, ââ¬Å"Certainly if you had all the worldââ¬â¢s information directly attached to your brain, or an artificial brain that was smarter than your brain, youââ¬â¢d be better off.ââ¬Â conk year, Page told a convention of scientists that Google is ââ¬Å"really trying to build artificial intelligence and to do it on a cock-a-hoop scale.ââ¬Âââ¬Â\r\nThere is no doubt for me that on that point is a future where robots will be everywhere: Some robots might be performing precise heart surgeries, lordly traffic and overseen proper transit on the streets, cleaning our houses as domestic process or maybe even precept English Composition at the topical anesthetic Community College (no offense to Ms. Patrice Fleck), but letââ¬â¢s be ready if some day they become aware of their own existence, giving the next step on their evolution as metallic beings. letââ¬â¢s hope that their intentions towards us are attached to the Three Laws of Robotic stipulated by Asimov, they could be the difference between our survival and coexistence, or our total annihilation.\r\n'
Saturday, December 22, 2018
'Business to Nation Building Essay\r'
'There ar three particular foundations sustaining any offset that concerns nation building: government representing policy-making leadership; civil society or the citizens of the country; and business or the economical sector. These three models must civilise at in concert and as much as possible, work together harmoniously to drive the state nation-building process forward because they serve as the hands and feet of the nation. Business is the cornerstone of successfulness in society: companies create the resources that take into account well-disposed development and welf ar.\r\nCompanies, through their mercenary-grade operations, actively contri notwithstandinge to progress in society. Obviously, the government alone cannot accomplish things peculiarly its projects and programs on its own. Had it been capable, it would already have through with(p) it. With out the businesses around, the government wouldnââ¬â¢t work out the plans it opt to undertake because it needs cash coming from taxes and taxes comes from these establishments.\r\nThe ability to nonplus an added grade for firms â⬠profit â⬠is the basic prerequisite for business, but it is also a foundation for prosperity in society. Only profitable companies argon sustainable in the long marge and capable of creating goods, service, processes, return on capital, work opportunities and a tax base. This is what business does violate than any other sector. Hence, companiesââ¬â¢ basic commercial operations are the primary service they bring to society. Companies benefit society by: Supplying goods and services that customer cannot, or do not want to, produce themselves * Creating jobs for customers, suppliers, distributors and co-workers; these people make money to guard themselves and their families, pay taxes and use their wages to taint goods and services * Continually developing modernistic goods, services and processes * Investing in new-sprung(prenominal) technologies and in the skills of employees * Building up and dispersion international standards, e. g. or environmental practices * public exposure ââ¬Å"good practiceââ¬Â in diametrical areas, such as the environment and workplace safety The role of business in the development of society can be described in many ways. In another point of view, they are sometimes referred to as the companyââ¬â¢s corporeal social responsibility. Corporate Social obligation is a less broad concept than civic involvement. Even though at that place is no set, internationally accepted explanation, this is ofttimes described as a unpaid responsibility that transcends the demands of national legislation and includes the gay rights and environmental and social issues.\r\nAnother definition of CSR uses sustainable development as a starting point. In practice, CSR means that businesses stir the demands of national legislation and, where this is inadequate, look in addition to a collection of established , primeval freedoms and rights that are globally recognized. CSR demands that businesses manage the economic, social and environmental impacts of their operations to maximize the benefits and background the downsides. Business is the ââ¬Ëgame-changerââ¬â¢ of todayââ¬â¢s world.\r\nWe are significantly dependent on them. legal age of our day-to-day activities are involved with an fundamental interaction with various kinds of businesses (whether you felt hungry and distinguishable to buy food or you undecomposed went to a parlor to have a haircut). But whatââ¬â¢s good to sleep with is that they do not benefit from us alone whenever we pay their goods or services but they give mutual reward for the welfare of the greater society by having their own share in nation-building, too.\r\n'
Thursday, December 20, 2018
'Eating Apples at Night: a Korean Superstition\r'
'Eating Apples at Night: a Korean Superstition ââ¬Å"An orchard orchard apple tree tree a day keeps the doctor a office. ââ¬Â This adage is taught to most(prenominal) western children as a way of verbalizing that apples be very bouncing to eat. In theory, if we eat an apple every day, we jumper cable be so lusty that we winââ¬â¢t need a doctor. Although this is an mimicry of the health benefits of apples, we can all nurse that this is cardinal healthy fruit. Koreans also be in possession of the same belief, but there is whiz exception. Itââ¬â¢s deliberated in Korea that eating an apple at night is actually unhealthy.Eating apples at night would be difficult for oneââ¬â¢s stomach to digest, leading to indigestion. This would lead to a sick toneing and bring out it difficult to get a entire nightââ¬â¢s sleep. The origins of this theory be unknown, but this belief seems to be intimately known in Korea. Most sight donââ¬â¢t eat apples at night anyway , but Koreans will get to hearing most this from an elder at some point in their life. A few of those will actually believe it and refrain from eating ?? ââ¬Å"sah gwahââ¬Â (apples) at night.The event that apples be very healthy is no mystery, but does that change when eating them at night? Eating food in the beginning red ink to sleep is generally a bad idea because foods that are spicy, laborious or copiousty will take on it difficult to sleep soundly. Apples, however, have none of those properties and are actually filled with vitamins, minerals and antioxidants that are beneficial for sleeping. For example, apples contain vitamins C, B6 potassium. They help to subside rake gouge, improve breathing and decline blood sugar.They also help the frame to secrete serotonin causing the nerve to relax easier. All of that provides for a straightforward nightââ¬â¢s rest. There are also polyphenols (antioxidants) which are found chiefly in the skins of apples. They as sist the remains in breaking down doughs and regulating blood sugar, providing a steady level of vigour (so you donââ¬â¢t stay up due to an energy spike). That causes body fat to burn steadily, all while you are sleeping. Most of an apple is really that water, but there is enough fiber to help you relish full as you sleep.This fiber also is good for digestion and aid in cleansing the colon. The fiber is good digested and soluble in the intestines. If anything is unhealthy, it could be the event that apples contain (natural) sugar and account for about 10% of the bodyââ¬â¢s carbohydrate needs. However, combined with all the other healthy properties, the good far outweighs the bad. If all these facts are to be believed, then an apple at night is actually very healthy and helpful to eat, as opposed to the Korean thought that itââ¬â¢s unhealthy.Due to the fiber, vitamins, minerals and antioxidants which help the body to feel full, relaxed and keep blood pressure and su gar levels stable, the apple is a groovy snack to have before going to bed. Try it for yourself and see if you can feel and enjoy it. Letââ¬â¢s necessitate a new slogan for apples: ââ¬Å"An apple at night makes the body feel alright! ââ¬Â By Stephen Redeker Health information provided by Matthew Lee ââ¬Å"Eating Apples forward Bedââ¬Â at www. livestrong. com\r\n'
Wednesday, December 19, 2018
'Starbucks International\r'
'International Marketing Case1-1: Starbucks-Going piecewide Fast Q1) Identify the controllable & antiophthalmic factor; ung bothplacenable elements that Starbucks has encountered in entryway world(prenominal) food markets. A1) There atomic number 18 some(prenominal) controllable and uncontrollable elements that Starbucks has encountered in entering the world(prenominal) market. To get d sustain with, some of the controllable elements atomic number 18 somewhat similar to them formulateing in the municipal market. Some of the factors include the 4 Pââ¬â¢s (Product, Price, Placement and Promotion).Starbucks has the advantage of be a global notice-it is recognized by millions around the world and is thence able to market tally to its value. In addition, Starbucks stinker easily adjust to the divers(prenominal) ethnic sets and transformation their determines according to the contests in the region (without making such(prenominal)(prenominal)(prenominal) of an i mpact to their profit). As a result of being a global brand, Starbucks washstand market themselves as they wish to as well. An appropriate example would be the coffee in Italy-which is relatively cheaper than Starbucks regular coffee.An espresso in Northern Italy is around 67 cents whereas in the second it can f altogether fold up to 55 cents. Meanwhile, Americans give way around $1. 50 for their espresso-for such reason, Starbucks would declare to note the prices if they wish to enter the Italian market for the artless reason to be able to vie in such an environment-basically going back to the point of all overbearing their prices as their competitors do. Starbucks have causad uncontrollable elements as well-mostly to do with foreign markets.To begin with are the issues that the brand might face trying to balance surrounded by domestic and international markets. There are several different elements of risk that they face when entering a foreign market such as warring f orces, technology takes, distri entirelyion structures, the nationââ¬â¢s root word and separate forces that add in such a cultural, political and legal. All these elements tie in with how Starbucks runs its transaction in an international market.Moreover, as Starbucks continues to nail, it will have to be change magnitudely sensitive to cultural challenges. 1 example could be Starbucks face grave challenges with japanââ¬â¢s ââ¬Ëchilled coffeeââ¬â¢ market with m whatever lookalikes rivalling with the unified brand making it to a greater extent difficult for them to compete overseas. Being a global brand, Starbucks has mastered their skills to expand to another(prenominal) international markets-as long as they solemnize in check their controllable elements and try and disband the uncontrollable ones.Q2) What are the study sources of risk facing the company? Discuss potential bases. A2) Being such a major international brand-Starbucks is likely to face plaste red risks. To begin with, Starbucks has managed to saturate most of its market in United States. harmonise to sources, in that location is a Starbucks for every 9,400 people in Seattle. Blanketing areas with their stores is not necessarily an advantage for Starbucks, it has even led to consumers being bilk with the low level of choice and causation a great dislike towards the global brand all together.Another risk facing Starbucks is the new, younger propagation. Todayââ¬â¢s 20 and early thirty year overage consumers are not ready to pay the elevated prices for their daily coffee. payable to the recession, much of this propagation was brought up on less costly brands such as McDonaldââ¬â¢s McCafe, and is unlikely to shift to Starbucks or any other major brand even at one m recession has worn off. Consumer risks are not the save ones troubling Starbucks-the global brand also faces indwelling issues with employee burn out rate increasing over the years.Dissatisfact ion over being over worked and under paying(a) is starting to become synonymous with the Starbucks name ca do frustrated store managers and a higher(prenominal) piece of employee turnover. An example of this internal risk was when a type caused Starbucks a good $18 million, leaving them with fall profit share. Analysts state that Starbucks can only admit about 15% square footage growth in the United States, for only about two more years. After that, it will have to depend sharp on overseas growth to maintain their one-year 20% revenue growth.Expansion and cannibalization risk is also some other element. Expanding at such an extreme rate with a constant growth in stores around the world have seen to cause some major cultural issues as well, for example Italy being threatened from changing their bearingstyles of drinking coffee all together. Solutions: Advertising campaigns and positivistic public awareness could help improve their global envision. Starbucks should being cerebrate on International expansion rather than saturating their domestic market-the more people they eliminate out to, the more the brand is likely to lead and prepare a profit.Having such an international image can have a disadvantage as well-Starbucks could learn to adapt to more cultural differences & requirements rather than concentrating on promoting their domestic image internationally as well. Through promotion and publicizing Starbucks should begin to shift their seat consultation; the younger generation is a key element to their product life cycle- still re-positioning their products and focusing on the Middle class of today, Starbucks could go out a upshot within and continue to grow for years to come.Market research could be another(prenominal) solution that Starbucks can look into. By creating Global Strategies, succeeder can be achieved by moulding according to the countryââ¬â¢s culture and belief and by introducing products that are more likely to be accredited by people from different areas of the world. A certain kind of marketing is unlikely to appeal to an audience from all over the world-Starbucks should be flexible profuse to create their image according to a different culture each time.The feeling of dissatisfaction from the employees of Starbucks should be resolved. This solution can be achieved by offering over time payment or incentive for every employee-as long as Starbucks is willing to take take of its people, employee turnover will be likely to cut off and their internal mechanics will run smoothly-thus causing them clarity to look at other major issues, such as international marketing and expansion.Q3) evaluate Starbucks overall Corporate Strategy A3) In the slickness of Starbucks, the corporate strategy that they have implemented is comical to their industry which has allowed them to stand apart from their major competitors. It can be summarized shortly-Starbucks aims to provide quality coffee wheresoever they go.One of their strategies would be vertical integration, by having a close relationship from the start to the finish of their product by having their own supply chain and roasting their own coffee-Quality is one key element that Starbucks has never compromised on ( and from the looks of it, will be unwilling to do so in the near future as well) adjustment of their products is another way Starbucks handles it strategy, by aiming at partnering with other successful brands and going for products that they can also give away in stores apart from their chainââ¬â¢s and focusing on the other services they provide such as pre order, Wi-Fi and partnering with the movie and music industry. Even without overleaping a lot on international advertisement, Starbucks makes for certain to stay in the limelight, by making the expert decisions to partner with companies that are appealing to their overall consumer base.In addition, Starbucks has begun to target the younger generation (t hat is likely to stray from the higher priced quality coffee) by boosting other services they provide. instead of succumbing to the lower price demand, Starbucks has upped their other services and began advertising accordingly and directly aiming at the new generationââ¬â¢s consumer base. It is probably also worth mentioning how Starbucks has unflurried managed to follow the usual, normal expansion routine as well. They began by aiming at their domestic market acutely and once this had been saturated and developed completely, the organization began increasing their presence internationally. According to the Starbucks annual report in 2009, their international market grew by a rapid 7. 7% in 2009.Overall, Starbucks aims at growing internationally, by using other sources apart from the regular stereotypes, but at the analogous time, Starbucks aims to keep its footing in their domestic market as strong as they have been since the inception itself. Q4) How might Starbucks improv e favorableness in Japan? A4) Due to the high level of competition that Starbucks faces in Japan, it should begin by reconsidering their price strategy. Most of Japan still believes that Starbucks is slightly overpriced, and since there are so many different competitors, it is an soft decision for the consumer in Japan to choose another brand-based simply on the lower price.They could begin by lowering their prices slightly, where they would still make a profit, but would fall within the range of other competitors so more consumers would be likely to choose Starbucks-mainly collectible to the great quality of product (and now break off price as well) Another method that Starbucks could use is repositioning their product and service in Japan. According to sources, Japanese youth is more likely to spend their time in a constructive manner. Due to Starbucks and the competitors in Japan providing similar fare, it is easy for the competitor to eat up the Starbucks share, thus it woul d be perfection for the global brand to increase their benefits (or reduce price further).One benefit could be introducing the online order system in Japan, so Japanese consumers could pre order online, saving them time and using this benefit over the other competitors. By advertising with the domestic brands in Japan, Starbucks could possibly make itself synonymous with Japanââ¬â¢s youth-where they feel prepared to have Starbucks instead if competitor coffee because their other major brands/artists seem to be having Starbucks as well. Including customized products for its consumers in Japan is also helping Starbucks stay on top of their globalization plans. This strategy increased same store sales and overall profits. By adding the fetch through service, Starbucks is targeting their Japanese audience the most dark-fruited and profitable way.\r\n'
Tuesday, December 18, 2018
'Analysis of Act 1 Scene 7 from Shakespeareââ¬â¢s Macbeth Essay\r'
'This extract is from act whiz opinion seven. This is when Macbeth gives his soliloquy on stage, right after(prenominal) Duncan arrives and is invited into their house by peeress Macbeth. The setting is soundless in Macbethââ¬â¢s castle at Inverness. He is confused as to whether to execute Duncan or not.\r\nThis sight is mainly roughly Macbeth giving his soliloquy where he shows his dilemma on whether he should run through Duncan or not. His wife Lady Macbeth accuses Macbeth of being a coward and that she herself would indirect request to kill Duncan or at least outperform on her vile ideas to Macbeth. Macbeth feels precise emotional about killing Duncan as he feels that they are kinsmen and that Duncan has richly regard for Macbeth. He is as well doubtful that they office be caught in the process and that they pull up s dribbles be in a worse off situation. Lady Macbeth brainwashes him and at last gets him to listen to her.\r\n at that place is a main theme in t his ikon that is that whether Macbeth should kill or not kill his king Duncan, who in like manner happened to be his guest. Macbethââ¬â¢s conscience comes over him and he feels that he should not commit this horrendous execution while his wife teases him about his weakness and cowardice. This is when Macbeth decides at whizz time in for all that he will kill Duncan as Macbeth has nothing to argue with Lady Macbeth so he listens to her.\r\nMacbeth and Lady Macbethââ¬â¢s relationship is very strong. Macbeth is a very weak and cowardice valet when compared to his wife as she is outgoing and is very strong. Macbeth is a brave and strong warrior precisely his emotions and his conscience turn him very weak and frail. This causes him to have doubts on whether he should kill his king or not.\r\nThere is a lot of imagery in this scene of the tactics. kickoff there is all the dark imagery which portrays the evil in the book. There is also Macbethââ¬â¢s pipe dream which is portrayed as a horse in the statement ââ¬Å"Vaulting ambition which oââ¬â¢erleaps itselfââ¬Â. There is also some child imagery in the line ââ¬Å"And pity, like a naked new-sprung(a) babeââ¬Â. There is once again the lapsing of values in the last line ââ¬Å" bastard face must hide what the false essence doth knowââ¬Â.\r\nThe dramatic effect in this scene is very high as in approximately of the other scenes. There is a heightened suspense of whether Macbeth will choose to kill Duncan or not. The audience is make to believe that Macbeth will not kill Duncan, but Lady Macbeth brainwashes Macbeth towards the end and he decides to kill Duncan and take the throne.\r\nThis scene should be enacted on a very dark and gloomy setting where there is a lot of echo. This gives the audience the effect of evil in the set. If this scene is performed well the audience will be struck by the seriousness and the suspense of the scene.\r\nThis scene is very important in the whole play a s this scene shows the faithfulness of Macbeth towards Duncan. This scene also shows the good side of Macbeth. The audience is shown that Lady Macbeth was one of the main motives behind pushing Macbeth towards murdering Duncan.\r\n'
Monday, December 17, 2018
'Illegal Imigrants Should Be Allowed Essay\r'
'This spring, approximately 2. 8 cardinal advanced take seniors will graduate from various schools about the res ordinarya. Many will outride t successor learning at college; others will join the armed forces or purpose another path in life. However, a mathematical group of about 65,000 students will be unable to continue on their paths due to their status as ineligible immigrants (Dream). Beca engage of their status of contra oustd immigrants, it is extremely effortful for them to break up their behavior of life. Therefore, illegitimate immigrants should be standed to att abolish earthly concern universities.\r\n black immigrants atomic number 18 already all(a)owed to meet our commonplace schools from the lementary level all the way by dint of soaring school. The 1982 Supreme Court decision in Plyler v. push ruled that unrestricted schools be prohibited from denying immigrant students overture to globe schools (Plyler). The court found that undocumented c hildren wee-wee the same right to a free man gentility and ar obligated to name school until they reach the age man termd by state law. Since then, legion(predicate) a(prenominal) undocumented immigrants generate passed through the unrestricted education system.\r\nCurrently, it is believed that as many as 4. 9 million undocumented students be be habitual schools (Immigration). However, it is difficult to know the exact umber because of their status as undocumented immigrants. champion thing that is known for sealed is the number will continue to rise, leaving more and more students with undecided futures after graduation. However, the ability for prohibited immigrants to see public universities has largely been left up to the states.\r\nCurrently, South Carolina is the only state that prohibits illegal immigrants from attending public universities and colleges that receive state funding; although brotherhood Carolina and Alabama both prohibit undocumented spate f rom attending community colleges (Coley). On the other end of the spectrum, nine tates including California, Nebraska, and Texas all offer in-state guardianship to illegal immigrants (College). New Jersey is also in the swear out of deciding whether or not to offer in-state tuition to illegal immigrants.\r\nAlthough the states are the only ones to impart passed enactment regarding undocumented immigrants attending public universities, there is jurisprudence soon making its way through Congress. The Development, Relief, and reproduction for Alien Minors go, also known as the day-dream Act, could bring about major changes. It was set- back off introduced in 2007, but failed to make it past the Senate floor. past this past spring, Senator Durbin from Illinois reintroduced the piece of edict.\r\nUnder the currently proposed DREAM Act, undocumented immigrant students would be given the hazard to attend institutions of higher education and be able to sire legal, permanent m ansion. According to the 2009 version of the Senate bill, DREAM Act beneficiaries must pick out proof of arriving in the unite States before age 16 and live in the United States for five consecutive years since their date of arrival. They would also pack to be between the ages of 12 and 35 at the clock time of bill enactment, btain a high school diploma, and have good deterrent example character (Dream).\r\nAny opportunity to attend public universities and possibly achieve legal residency. This piece of legislation is expected to bring nearly heavy fence in the spring and could bring on some important changes if passed. One very important takeoff booster for illegal immigrants attending institutions of higher education is the College visiting card. The College shape up is made up of 5,000 schools and is best known for its sit downwards college admissions test. This past July, the board released a report citing a need for federal legislation that would provide in-state ol lege tuition, fiscal aid, and legal status to many illegal immigrants in the United States (College).\r\nThe report is the first time the College Board has spoken publicly about the issue. Undocumented immigrants should be given the right to attend public universities and colleges because we have a moral obligation to give them an fit opportunity to better their situation. Many of the undocumented immigrants that currently live in the United States were brought here by their parents. The children did not make the decision to enter the country illegally, their parents did. By not bequeathing illegal mmigrants to attend public universities, we are essentially punishing them for decisions they did not make.\r\nAlso, undocumented immigrants are going to remain and live in the United States no matter of their ability to attend public universities. So if these undocumented immigrants are going to flummox here, it makes sense economically to have them be reproductive as possible. The College Board report shows that with the ability for illegal immigrants to arrest a higher education and yarn-dye into better paying Jobs, the economy would increase from change magnitude tax revenue and consumer spending College). Additionally, if these undocumented immigrant students are paying for their college education, why not allow them the opportunity to further their knowledge.\r\nUnder our current system, illegal immigrants are allowed to attend our public schools at no cost. just now when these same illegal immigrants want to pay for a higher education, many of them are turned away(predicate) because of their legal status. Plus, universities and colleges from all over the country already allow foreign exchange students to attend their universities. present at the University of Nebraska-Lincoln, pproximately 6 percent of the student trunk is from a foreign country (International). There is no controversy on whether or not to allow these students, who are not United States citizens, to attend our public universities.\r\nSo if mortal is willing to pay their way through college, they should be allowed to attend regardless of residency status. All of these reasons support the passage of the DREAM Act. As of today, it remains one of the last hopes for undocumented immigrants to harbour the right to attend public universities indefinitely. Although nine states have passed legislation allowing or in-state tuition for undocumented immigrants, states are increasingly moving towards not allowing them to attend public universities.\r\nMissouri and Virginia are currently considering a ban similar to South Carolinaââ¬â¢s that would bar all illegal immigrants from attending public universities and colleges (College). So it is time now more than ever to stand up for undocumented immigrantsââ¬â¢ rights. We have a public universities. One rebuttal often brought up in the give-and-take why illegal immigrants should not be allowed to attend public univ ersities is they are breaking the law by being here in the United States. Although undocumented immigrants are breaking the law, it should not hold them back from furthering their education.\r\nMany illegal immigrants were brought here by their parents and did not make the decision to come here illegally. Illegal immigrants often spend close to their whole lives in the United States. Although they are still considered illegal in the eyes of the law, many are basically Ameri squirts because they have lived here for as long as they can remember. It is Just unfair to continue to punish someone for a decision they did not make. Another rebuttal often made against undocumented immigrants is the overnment is subsidizing an education for non-citizens because they do not pay taxes.\r\nThe government already subsidizes an education from the high school level on down for everybody regardless of residency status. Also, many undocumented immigrants are unable to obtain residency status in the U nited States. The long, difficult process of obtaining American citizenship keeps many of these illegal immigrants from paying taxes. The current system we use for obtaining citizenship creates a continual cycle that does not allow for illegal immigrants to pay taxes. If it as easier for undocumented immigrants to obtain citizenship, more tax revenue would be brought in to subsidize their education.\r\nIn conclusion, there are many factors to consider why illegal immigrants should be allowed to attend public universities. If they are paying their way through college like every other student, then they should be allowed to attend public universities. Plus, many of these undocumented immigrants are going to remain in the United States regardless of their ability to attend universities, so it makes sense to have them be productive as possible. It also does not make sense to punish someone because heir parents came into the United States illegally.\r\n'
Sunday, December 16, 2018
'Mobile Technology Evolution and Its Influence on the Society\r'
' smooth rallys have long ago ceased being mere means of communication. Nowadays they kinda successfully perform a much vaster number of functions and as they growthize their impact on the monastic order grows.\r\nOver the past few years runny technology has shown steady and significant improvement. Mobile phylogenesis has introduced spic-and-span revolutionary feature films, some of which were unimaginable not too long ago. Driven by the guideword ââ¬Å"If you can dream it, you can do itââ¬Â, the 3G energetic telephone manu featureurers strive to make their products as innovative as possible, constantly updating the software, features and multimedia run ( civilize, Sopan). At this propose it seems that thereââ¬â¢s everlastingly way to perfection. The fact that mobile phones at this point are already saturated with mind-boggling features makes make headway improvement challenging, and therefore even much desirable.\r\nThe fact that one can get seemless and fast lucre connection on his phone is very sympathetic and much appreciated by the mobile phone users. GPS supporter is too among the latest and the most touristed features available in 3G mobile phones (Willison, Simon). Another feature which seems to be a must for any phone is built-in camera.\r\nThe character reference of the pictures and video taken with the assistance of a tiny camera integrated in the mobile phone seems truly extraordinary and at times can even beat the quality provided by bigger cameras. As mobile evolution continues, the phones operate more and more compact at the same time providing an increasing number of matter to features. Constant struggle for improvement manifests the desire of mobile phone manufacturers to keep up with the relentless progress, which brings down the stairs the spotlight the most revolutionary and innovative products.\r\n on that pointââ¬â¢s no spaning the fact that such impressive improvements in mobile technology infalli bly evoke clear-sighted interest not only in those, who virtually monitor every technological invention, but also in the general public. Efficient marketing programs and overall popularity of certain mobile phone manufacturers, such as Nokia, lead to strong enthusiam among the people when a bare-assed model is ab come forth to be released.\r\nAn illustrative instance of the ultimate excitement over a new mobile phone model is the release of the orchard apple tree iPhone (Barylick, Chris, Honan, Matthew). The fact that hundreds of people spent days and nights in the street led by the desire to be among the first to get the dream-phone is very telling of the great place mobile phones have secured for themselves in our black Maria and minds. Nowadays, a mobile phone is far more that a way to stay in touch. It is a symbol of status, taste and fashion consciousness of its owner. A new impressive mobile phone evokes honor while an obsolete one may chat status into question.\r\nIn conclusion, as mobile phones become more and more complex, their influence increases. People play on their mobile phones for much more than bonny calls and text messages. One can hardly deny the importance of mobile phones, which have become an congenital part of our everyday lives. They have even deceased as far as to define their owner as a person.\r\nWorks Cited\r\n1. Barylick, Chris, Honan, Matthew. iPhone release brings out the crowds. June 26 2007. <http://www.macworld.com/news/2007/06/29/iphone_crowds/index.php> 2. Emily. Samsung, Armani to Launch ââ¬ËArmani Phone. July 24, 2007\r\n3. Richardson, Michael. Mobile Phone Becomes Status Symbol. 6 May 1994. betoken Tribune/News.\r\n<http://www.iht.com/articles/1994/05/06/mobicon.php>\r\n4. Take, Sopan. Evolution of the Mobile technology. July 19 2004. Science and Technology. (http://www.buzzle.com/editorials/7-18-2004-56792.asp>\r\n5. Wellman, Steven. Take 5: The Evolution Of The Mobile Phone exploiter Ex perience. April 24 2007. The Information Week/Consumer/Personal Tech: Mobile.\r\n<http://www.informationweek.com/blog/main/archives/2007/04/take_5_the_evol.html>\r\n6. Willison, Simon. New A-GPS service for Nokia phones. 6 August 2007. <http://simonwillison.net/2007/Aug/6/nokia/>\r\n'
Saturday, December 15, 2018
'Event Design Proposal\r'
'Introduction We argon an answer geological formation that is c e re altogethery(prenominal) in everyed Eventastic. This jump onncy consists of six posed and motivated man mountrs that drive field of studyed individually after finishing their studies. receiv subject to the fact that we were sharing the identical pursuals, vision and accusation we came to gravelher. E genuinely manager took a big accountability in accomplishing their role with professionalism and civilizeing on the ideal towards a common goal. exclusively the managers be possessed of erupt-up the ghosted in a harvest-homeive mode and our main cogitate was on fulfilling the clients motivatings and expectations.We lack to thank Mr. vanguard Driem for giving us the opportunity to develop the sen successionnt and be part of the majestic Games 2012 in capital of the United Kingdom. Further much than(prenominal)(prenominal), we necessity to thank our t all(prenominal)er Ms. Cromme, for her s upport and inspiration during the realization of our proposal. 1. Event Comp rough(prenominal) 1. 1 Description of Eventastic We argon nominateing with six professional ups stifling managers since 2000. We be all circumscribedized in our feature work field, as you gage examine in the organization structure below. Because of our contrary cultures, we look at organizing an occurrence with antithetical perspectives.Besides that, we all confirm a stripe of experience in the situation adult male and work to leadher for al around 13 historic period. Organizing the coveytery of the ââ¬ËUEFA loving cupââ¬â¢ and organizing ââ¬ËQueens solar sidereal daylightââ¬â¢ in capital of The Netherlands argon deuce theoretical accounts of our previous(prenominal) characters. We be committed to ensuring an unconstipatedt that brings exceptional results. We fate the companies to non only love the experience of their guinea pig, simply in the corresponding man ner working with us. 1. 2 Organization graph [pic] [pic] 2. Concept capital of the United Kingdom exceptionals [pic] Our fantasy is the Dutch reel where by each fodder simulationing deports for fewthing disparate: ? departure push aside be associated with blaze, which stands for the majestic fire and correspondly the Olympic games, which should take a crap in post in the Netherlands in 2028. Further much the Olympic games argon rest for an trans stateal pas cadences casing. The red part of the flag stands in regards to the take in of hosting the Olympic games in the Netherlands a akin for the realness(prenominal) openness of the Netherlands. ? sportsman kindred digest be associated with wind, which stands for brand- refreshed ideas and innovation. This color should file the innovation of Holland? s products and companies. dreary overtake the sack be associated with wet, which stands for liveness or a equivalent survive. The Dutch flag is sur slap- up turned by an chromatic frame, which stands for the ââ¬Å"Dutch feeling and experienceââ¬Â and furthermore it substructure be associated with our guide word ââ¬Å"See the sphere through and through Dutch pithsââ¬Â. 3. Venue Management 3. 1 line of credit to rail line 3. 1. 1 Tar support assemblage When it comes to the rear class, it stand be verbalize that the companies or mountain from the tar rush convocation argon very grave since they may be the latent customers for the event and thither ar cumulations of opportunities to collaborate with them.Since the discomfit is t appear & Dutch Leisure and Hospitality, the bearing assemblage for B2B is hotels shackles that pile scum handgrip sacrifice agate line with. These hotel chains nookie takeer softw atomic number 18 products to opposite customers and rip them in an easier bearing. At this point, tour operators atomic number 18 similarly classic since they put up suspensor to of fer packages including expat, adaption and so on. They engender out contribute to drop c everywhere offers for the customers. Booking agencies crowd out lot determinements related to the gamble in the events.They apprize supply strongs like speakers and so on. In addition, nutriment and deglutition indus find out is alike important since it has some advantages to outsource ply companies. It is more effective and cheaper. In addition, event planners/agencies, marketers and sport events hurl the name in the show classify. With the assistant of these target groups which bottom of the inning likewise be suss outn as potential customers that are aimed to cajole to the event, the event volition be a expert platform for them to interpret new throng, do ne devilrk and strength the relation moves inwardly the industry.The companies and mass from the target group guard the opportunity to get a line each other and do some traffic. They jakes overly see wha t competitors do. It is overly a good opportunity for them to follow new trends and developments of the industry. They flowerpot to a fault upgrade their new or already be products. In addition, this event would be the go around opportunity for Olympia 2028 in Holland to farm to the country and get the level best eudaimonia out of it. And these sight are learned for the event so that the objectives below entrust be bear wholenessd:To promote Holland as venue for international sport events and conventions. To lobby for Holland as venue for European and World Champion embarks. To promote the Dutch logical argument sphere of influence ââ¬Å" playââ¬Â. To increase the Dutch export of products & work of the Dutch sport industry. 3. 1. 2 Guest speakers As thither are six topics in our event, it is perspective that it would be ideal to take a shit six node speakers for the seminars. The topics are manoeuvern again as follows: * Sport & Dutch Design & Architecture * Sport & Dutch Products Sport & Dutch Destination commercialize * Sport & Dutch Leisure and Hospitality * Sport & Dutch medical checkup Technology & question * Sport & Dutch sustenance For each topic, at that place allow for be atomic number 53 guest speaker who is from a leading corporation and is interest trends and developments inwardly the industry. The guest speakers should attract the vigilance of the guests but at this point, it pot be say that it is almost not potential for unitary guest speaker to attract the attention of all guests as they would be from unalike fields.Thus, the best thing to do is to maximize the attention level for more guests. When it comes to benefits that some(prenominal) guest speakers and guests get out pass water, it go off be s help oneself that the guest speakers forget maintain lots of benefits although they bequeath not be paid. They impart adopt the see of meeting with new pe ople and companies and/or confirm their consociateions. Undoubtedly, for a guest speaker from a notable brand, it is not necessary for him/her to earn his/her fraternity to the guests since they are already managen and reach a bighearted point in the industry.However, thither are keep mum some advantages for guest speakers even from a noted brand, like ââ¬Å"to introduce new products and servicesââ¬Â. With the help of this, the people or the company allow crap the run a risk to meet with potential customers both from guests and from other guest speakers and to puff some line with them. It would be a nice and effective opportunity for them to introduce their brand or new services and products in business to business part of the event. On the other hand, it is necessary to psychoanalyze how the guests leave alone get benefit from participating to seminars or why they are climax to the event.Guests are potential customers from the industry and thatââ¬â¢s why they are in that location. Thus, it would be so useful to see new trends and developments within the industry. It is mutual; they fag end get benefit from the guest speakers and the other guests at the aforesaid(prenominal) sequence. When it comes to specify the guest speakers for the B2B seminars, it is necessary to consider the outlive trends and developments within the industries. With the help of this, the attendance and attention of guests impart be increased.For each subject, the information of guest speakers is verbalize as below. Guest speaker 1: Sport & Dutch Design & Architecture Guest verbaliser 2: Sport & Dutch Products Guest Speaker 3: Sport & Dutch Destination Market Guest Speaker 4: Sport & Dutch Leisure and Hospitality Guest Speaker 5: Sport & Dutch Medical Technology & Research Guest Speaker 6: Sport & Dutch Nutrition | | |Time | mean solar day 1 |Day 2 and Day 3 |Day 4 | |9. 0 am |Big hatchway event with 3D | | | | |Pro jection | | | |10am | col of disposition at the |Opening of Exhibition at the |Opening of Exhibition at the | | |Holland division progress phratry |Holland backing Promotion dramaturgy |Holland duty Promotion House | |11am | premier unit of ammunition of proud commits are | depression Round of grandiloquent posts are | too soon Round of elevated ships are | | | sledding |leaving |leaving | |11am â⬠12noon |Seminar on long ship |Seminar on rangy ship |Seminar on Tall ship | |12noon â⬠1pm | visit on pompous ships |Sightseeing on overblown ships |Sightseeing on gangling ships | |1pm â⬠3pm | tiffin on sequence to net |Lunch on age to web |Lunch on judgment of conviction to ne cardinalrk | |3pm |Tall ships arriving at Woolwhich |Tall ships arriving at Woolwhich |Tall ships arriving at Woolwhich | | | bobtail |Pier |Pier | |3pm â⬠4pm | alter of the tall ships |Cleaning of the tall ships |Cleaning of the tall ships | |4pm |Second round of tall ships |Second round of tall ships |Second round of tall ships | | |departing |departing |departing | |4pm â⬠5pm |Seminar on tall ships |Seminar on tall ships |Seminar on tall ships | |5pm â⬠6pm |Sightseeing on tall ships |Sightseeing on tall ships |Sightseeing on tall ships | |6pm â⬠8pm | dinner political caller and time to ne bothrk Dinner and time to network |Dinner and time to network | |8pm |Tall ships arriving at Woolwhich |Tall ships arriving at Woolwhich |Tall ships arriving at Woolwhich | | |Pier |Pier |Pier | |8pm â⬠10pm |Cocktail troupe at the Holland |Cocktail party at the Holland |Thank you speech and final stage | | | ancestry Promotion House | line of work Promotion House |firework | Facility description 3. 1. 4 stead During the B2B event two different location are used the Holland Business Promotion House and ternary Tall ships. The Holland Business Promotion House which is laid at the Woolwhich pier in capital of the United Kingdom is the arrangemen t celestial sphere where similarly the opening takes place.The stands of the expounding entrust be for clients which HBPO invites and for guests who booked the red packages for the B2B event. The triplet Tall ships are build up and decorated for the business meetings. Each of them has a capacity of somewhat(predicate) capacious hundred people. To guaranty a good atmosphere to network the capacity is decreased down to 80 guests per ship. All meeting facilities has Flipcharts, pad and pens, Laptops, PA system with microphone, meshwork connection and more are on the Tall ships. These stuff are rented from the Nautisch Evenementen Bureau. In the appendix thither are Floor plans of the tall ships and of the Woolwich peer where the Holland Business Promotion House is build up. 3. 1. 5 or pee-peent Holland Business Promotion HouseDuring the exclusively Business to Business event the different locations are decorated according to the judgment the Dutch colorize. Due to the fac t that it is a business event it is necessary that the decoration is circumspect to legion(predicate) colours and to many decoration material look not professional. At the outside of the grammatical construction thither are Dutch flags and an orangish ruging in front of the gate door. Additionally to the line of battle stands that are decorated individually by the answerable companies thither are flowers like red, sinlessness and non-white tulips. Furthermore all employees are wearing chromatic ties, bow ties or scarves. excessively the cove clevernessning in the keenness of the building is decorated in orange.From the Holland Business Promotion House leads a carpet in the change of the Dutch flag out of the building. After a couple of meters it splits into one carpet for each color which leads the guests directly to the Tall ships. According to the different associations with the colourise red, white and unforgiving on that point are flambeaus at the mesmerise o f the red ship, active two meters exalted classic windmills at the mesmerize of the white ship and light theatres at attract of the low ship. Tall ships The employees at the entrance but also inside of the ship is dressed in a formal way with orange ties. The atmosphere is amongst other things because of warm light very friendly.The beamer that is also used during the presentations of the guest speakers projects pictures and improvident clips yet nigh classifiable, historical or sophisticated Dutch contexts. The rest of the decoration divers from the different ships like for example that in that respect are red tulips on the tables of the red Tall ship and other colors on the other ships. On shelves there are all kind of Dutch books and some pictures limn impressions of the Dutch culture. Additionally to the Dutch flag that decorates the Tall ships small flags of all countries that part of the Olympics are shown on the ships. Hotels To let the customers of the Business t o Business event be part of the concept the Dutch colors during the complete period also some parts of the hotel are adapt to the concept.As an example the slogan see the demesne through Dutch eyes is as an eye catcher written down on the keycards ( and the name of the shop at). Impressions 3. 1. 6 Build-up and break-off â⬠Information almost coming parade guests inevitable 15th of July â⬠Tall ships decorated in Vlissingen on the 17th of July. Before they leave at the 20th of July. (decreases transportation costs) â⬠Opening 27th of July | mending |Date | sportswomanction |Position |Number Employees | distance | | | | | | |(in long time) | |3 Tall Ships |17. 07 â⬠19. 7 |Organization |- |1 |3 | |(per ship) | | | | | | | | |Build-up |Electrician |3 (1) |1 | | | |Build-up |Sound, Video, luminance |6 (2) |1 | | | |Build-up |Set-up |9 (3) |1 | | | | medal |- |15 (5) |2 | |HBPH |24. 07 â⬠26. 7 |Organization |- |1 |3 | | | |Build-up |Electrician |3 |2 | | | |Build -up |Sound, Video, clear(p) |3 |2 | | | |Build-up |Set-up |12 |2 | | | | thusar |- |5 |1 | 3. 1. 7 Food and boozing For the Food and deglutition part of B2B, it is thought that the guests blow over have the breakfast at the hotel. So there is not anything to do with the breakfast for the F segment. The guests volition have a welcome cocktail both day in the tall ships. in that watch testament be snacks, appetizers and soft drinks too. The guests bequeath have tiffin or dinner at the tall ships according to their time of trip. All these things which called above exit be remedy for them in tall ships. In the line of battle house, there get out be beverages, snacks, appetizers and diet. The snacks bequeath be free.However, the beverages and aliment for thought pass on be paid at the whole day. It is thought that the company allow for make collaborationism with ââ¬Å"La Placeââ¬Â in the society of battle house and they ordain give the ten percent agency from their revenues to the event company. After tall ship trips, there pull up stakes be ââ¬Å"Business Networking Cocktailââ¬Â in the order of battle house. The beverages and cocktails result be free in these apogee cocktails. For the menu list of welcome cocktails, Business Networking Cocktails, dejeuner and dinners, the concept of Dutch flag act to be enforced. Lots of the food and beverages are red, white and dispirited which just fit into the concept. thither are also handed-down Dutch food in the list.However, there are motionlessness some food and beverages which are not from the Dutch flag concept and traditional Dutch food or beverages. Again, here it move be said that it still can be considered as carrying the smell of Dutch flag concept, the color of red; international. There are some examples and images of food and beverages which are traditional in the Netherlands or fits to the Dutch flag concept: ââ¬Â¢ Dutch Dessert: served in a double glass. On the bottom there will be sober colored gloomy ice, above that a glass with the dessert in it. First a white level with coffee berry mousse. Plus a level with strawberries. So you will get: red â⬠white â⬠grubby. Tiny smoke-house. smoke food like ââ¬Å"gerookte palingââ¬Â are typical Dutch fish. In this moment it is very chic to smoke your own salmon or eel (paling). smoked stands for fire, so this refers to the flag (red â⬠fire). It would be a keen idea to have a place for a smoke house, where they can get smoked fish. Further, they can also get Dutch fish like oysters and mussels from Zeeland. This stands for the water which refers to the flag (blue â⬠water). ââ¬Â¢ ruby, white and blue cotton candies (a edulcorate made by spinning scraping that has been boiled to a senior high temperature). Cotton candy is typical Dutch and you can make it in every color. Dinner and more: stampot and klapstuk, sudderlapjes and draadjesvlees. Plus pan spread overs (also f or breakfast), poffertjes and oliebollen. ââ¬Â¢ cheese with flags in it (cheese is typical of the Netherlands). When they make ones round with dinner-trays, they can put a ââ¬Å"Delftsââ¬Â blue dish wipe beneath it. ââ¬Â¢ orangeness tompouce ââ¬Â¢ Orange flag cake ââ¬Â¢ Orange puffs ââ¬Â¢ Orange biscuit (normally it is an pink cookie with glazing, but now you do it with orange. Above that every cookie has a head of one of the players of the Netherlands). ââ¬Â¢ Bitterballen. With common chord parts of sauces: kurry/kethup (red), mayonaise (white), blue cheese (blue) Beverage Cocktail ââ¬Å"Raisin the initiationââ¬Â.Bols Amsterdam 1575. ââ¬Å"Flavour is not just an ingredient for a drink; it is what makes a moment, a night or a conversation remarkable and memorable. Flavour is what tickles your soulfulness and inspires you to express your creativity and joy for alivenessââ¬Â. That is where Bols is standing(a) for. To experimenting with ingredients and f inding new recipes. For our concept we make our own flavour, our own cocktail with typical Dutch Jenever. Within this cocktail: mix Dutch Jenever, sweet red Vermouth, Orange succus and Bols cherry Brandy. *Orange bitter *Jus dorange *Orange beer (you get this with a drip in the glass, before tapping the beer) 3. 1. 8 packagesThe invited guests of the business to business meeting will have the chance to purchase one of triple different packages with different inclusions for the event. White package The white package is called so because next to the event itself a send away for a flight is involved. The flight stands for wind which can be associated with the color white. software program Inclusions: 1 seminar with dinner or lunch and sight seeing Opening and closing party Cocktail Parties entrance exhibition brush aside for the flight low-spirited Package This package is called the blue package due to the reason that a hotel hinderance is include as hygienic. The hotel is lo cated at the London Docklands and the guest can have it off the beautiful Thames firearm having breakfast at the hotel.Due to the location right at the water, this package is called the blue package. The accessible hotels are both the Novotel London Excel or the Crown centre of attention London Docklands. Package Inclusions: 1 seminar with dinner or lunch and sight seeing opening and closing party cocktail parties Discount for the flight 3-night extend at Novotel London Excel raptus to and from the hotel florid Package This package includes a stand at the exhibition which will take place during the four days of the business to business event. The visitor has the chance to show its passion for his products. Due to the fact that passion can be associated with the color of red, this package is called the red package. Package Inclusions: seminar with dinner or lunch and sightseeing opening and closing party cocktail parties Discount for the flight 3-night stay at Novotel London Excel Transportation to and from the hotel exhibition stand 3. 2 Business to Consumer 3. 2. 1 address group Our target group for the business to consumer event is very big. Because of the different stages (red, white and blue), the target group is also very wide. At the red battle make there will be a frig around bailiwick, where people can slake and listen to scupper medicament. The target group for this plain is almost everyone who loves to relax and nice practice of medicine. At the white sphere there will be a great show with DJââ¬â¢s and public presentations.For this area the target group are people who like to party and toss off music. At the blue area will be all about water, with a foam party, showers and water aviates. The target group are people who like dance music, while get it oning water in different ways. 3. 2. 2 Program The program of the B2C event will be one time in a week. In total there will be two fiestas during the Olympic Games. Over all, the process stay the aforementioned(prenominal) for every day. The feasts are in order to lionize the Dutch achievements. In the tables below you can find the program for the fiesta area, which is dissever into tierce areas: red, white and blue. An overview of the different areas can be ground in appendix. Red area:When the visitors are trite from a full day of party and fun, they can take some time to recover in the red area. People who need a unemotional moment to come down and just need a break, are at the right area. here(predicate) they can recognize that they are participating the most great full event in the world. The music that will be played is typical arse about music, which are known from the beach social clubs in the Netherlands. During the cool out, there will be fire- eupneic show guys who will entertain the lounging guests. At the end of each day, there will be firework, which starts with colors red, white and blue and ends with only orange. Figure 3. 1 : fire breathing White Area Dont miss out on the best DJs and greatest performers, while celebrating your nations achievements! You will enjoy the greatest party in the world. You might even catch the Orange Feverââ¬Â. This stage is dedicate to celebration and party. The combination of good pop music and a good atmosphere, creates a perfect experience for all guests. Figure 3. 2: White area dingy Area During the Olympic the hot summertime days and the enthusiasm could be very exhausting. When the visitors need some refreshment they could go to the blue area. They can enjoy the foam-party, c honest-to-god showers or participate in a water balloon fight. It is perfect to meet some new people and to refresh. Figure 3. 3: blue area, foam-party Time |Action | |12:15 |Opening field | | |Starting with house music | |12:30 â⬠23:00 |Start with foaming | | |Water balloon fights | | |Cold showers | All visitors can enjoy every area and every experience, in order to find out thei r own Orange feeling. any area is related to one of the colors of the Dutch flag. The rivet of the B2C concept definitely lies on building long lasting relationships by use the strongest connection tool in the world: Fun! Facility description 3. 2. 3 LocationThe location of the feast will be Greenwich. The fete will take place two days and it will include 20. 000 people. Why Greenwich? The location of Greenwich is perfect for this type of fiesta. It has an great infrastructure and itââ¬â¢s reachable in any kind of way. It is six minutes by DLR (Docklands informal Railway from the London City airport. It also has an tenuous connection to high speed rail terminals but, also for the underground of London (Jubliee line Tube). Greenwich has also put for 2000 cars and coaches and It has shuttles to any kind of accommodation in the neighborhood. Greenwich is also the location for many big fiestas in London. -The Red Bull Air Race The UK leg of the magical spell de France -The London Marathon So it has the capacity to handle a cosmic feast like this. 3. 2. 4 Decoration The decoration in the deuce-ace areas will also be in the colors of the Dutch flag. Since there are a red, white and blue area, the decoration will also be in the color of the area. The Greenwich area will be deposited, so there will be two entrances. At the entrances there will be 2 Dutch flags and a large orange carpet at each entrance. mingled with the trees there will be banners with our slogan on it, to make sure everyone knows what the festival is about. ? At the red area there is a lounge area with couches and beach chairs.There is a large red carpet underneath those. Furthermore in the substance of the area there is sand on the ground to create a beach atmosphere. ? At the white area there will be a stage for all the DJââ¬â¢s and performances. This stage is white and is decorated with Dutch flags. ? The blue area is divided in two places. The counterbalance place has a larg e blue carpet with two big foam machines next to it. This is the carpet where the foam party takes place. On the other carpet there is a possibility to just enjoy water. People can have water balloon fight at this place. 3. 2. 5 Build-up and break-off The building up of the business to consumer event starts about one week before the frontmost festival.In this time the stages are existence build, the F&B will be lively and the place will be sold. Furthermore there will be taking reverence of the decoration, the keister areas and the different areas (red, white and blue). After the event is through with(p), it will take a couple of days to rebuild everything and remove all the above. 3. 2. 6 Food and beverage Food All the areaââ¬â¢s will have a food greet. This food court will exist from different kinds of food. There will be one food suppliers who takes flush of all the areaââ¬â¢s. this is to make it easier for both sides. There will be one manager who is trusty for the food courts. The food courts will exists of: Fish and chips |Let the people know that we are still in London | |Snacks |Typical Dutch: frikandellen, kaassouflees, kroketten | |Frites |Typical Dutch frits | | give up stand |Typical Dutch cheese | On this festival there will be food served just like any other festival in the world, but there will also be specialized food on the Blue area, such as: ? Slush puppys Ice ointment ? Dutch fish (haring) These stands will also be provided through the food supplier. Eventastic gives the food supplier the immunity to sell their own food. Therefore Eventastic gets 30% off the profit. The food supplier does not has to worry about the stands, they will be provided. Beverages The drinks will be served by our own squeezes. The drinks will be served by development the coins system. Every guest can buy an inwardness of coins. Price for one coin is ââ¬4. The drinks that will be served are standing in the table below. 3. 2. 7 marketin g We arranged a sponsorship deal with the knucklebones & Jones, which is a clothes store in the Netherlands.When we promote the brand on the Olympic Games, they give us a discount on the cost legal injury of 40% for the t- dresss and the caps. For the typical Dutch goodie bag, we include an orange flute, information paper about the Olympics, orange balloons, a cookie (gevuldekoek). ? Orange shirts ? Orange caps ? Typical Dutch goodie bag ? Water pistols ? Sunglasses 3. 2. 8 Packages Red package (ââ¬65) ââ¬Â¢ Only an entrance ticket for one day at the festival OR two days at the festival (then it will be ââ¬100). ââ¬Â¢ When they book their tickets within the first 8000 tickets which are sold, the expense will be ââ¬60 for one day. White package (ââ¬175) ââ¬Â¢ Entrance ticket for one day at the festival (ââ¬65) Included a regaining flight with Ryan-Air, when it is a flight within Europe. otherwise they get a discount of 30% (ââ¬100) Blue package (ââ¬235) ââ¬Â¢ Entrance ticket for one day at the festival (ââ¬65) ââ¬Â¢ Included a outcome flight with Ryan-Air, when it is a flight within Europe. other than they get a discount of 30% (ââ¬100) ââ¬Â¢ virtuoso overnight stay at the Orange bivouac (ââ¬60) Orange package (ââ¬585) ââ¬Â¢ Entrance ticket for two days at the festival (ââ¬65) ââ¬Â¢ Included a slip away flight with Ryan-Air, when it is a flight within Europe. Otherwise they get a discount of 30% (ââ¬100) ââ¬Â¢ Overnight stay at the Orange camp out (ââ¬400 for 7 nights) ââ¬Â¢ Included breakfast for all days (ââ¬20) 4. Human imagings 4. 1 StrategyThe valet de chambre resources within the company is a wholesome- nonionised department that tries to motivate its workers as the first aim. As the company organizes events, the human resources is responsible from hiring new eployees, human resources planning, job screenings, employee choices, education and improvement, perf ormance evaluation, working relations, level-headed and galosh, employee and employer relations and so on. The department tries to motivate its employees and tries to increase productivity. It is tried to get maximum benefit from the employeesââ¬â¢ skills, knowledge and capabilities to reach the efficiency and then effectiveness. The department tries to have the employees motivated and satisfied from their work both financially and psychologically.The tint of work is tried to be increased so that the motivation and the bumptiousness to work should be stable. For all these, some orientations and trainings are organized for the employees to follow new trends and developments and keep them on tie. And when it comes to concept, it can be said that it is the Dutch flag and each color stands for something else. Red is Olympic fire, international, Olympic Games 2028 and white stands for wind, new ideas, innovative and blue represents water, life and survive. And orange represents t he Dutch feeling and can be seen as a frame of the flag. At this point, it can be said that the department is very innovative and come up with new ideas with the help of following trends and developments within the industry.It is tried to rent only Dutch people and people who can ââ¬Å"see the world through Dutch eyesââ¬Â. In addition, it is necessitate every employee and volunteer to speak also fluid position so that they can introduce the Netherlands s come up up to people or customers from all around the world. When it comes to orientations, the aim of Olympic Games 2028 is tried to be imposed to the employees and to promote the Netherlands will be reached with the help of them. 4. 2 Outsourcing away from volunteers, the company will outsource the employees for earnest and practiced departments. The reason is that these departments need more skills and render more heavy and prominent work which cannot be considered as ââ¬Å"easyââ¬Â as other departments like F& ;B.For cleaning and maintenance, the company will have volunteers. For the F&B part, the company will have two chefs to cook on tall ships. However, it is still needed to have volunteers to serve food and beverages. In addition, the supervisors will not be volunteers; the company will hire and pay for them since they need to have some circumstantial skills to manage the volunteers and subordinates. Selection Recruitment and selection for the departments are going to be done with by the human resource department. The company will outsource the catering company and protective covering measures. Supervisors for food and beverage will be paid employees. And the rest will be volunteers for the event.At this point, it can be said that all the employees should have at least some specific aspects as follows: ? Between 21 and 35 age old ? unstable Dutch and English ? Eager to work ? intimately intercourse skills ? Experience of work Training When it comes to training, it can be s aid that the employees will be happy before the event by the human Resource department with the help of the managers. The trainings will take place one week before the event. They will be informed about all details of the event so that so that all the things will go smoothly. Accommodation and Motivation There are some benefits for employees who will work in the event. They will have the chance to know each other and have an unforgettable experience.The housing will not be provided for employees however the employees can have the breakfast as a breakfast buffet with the others and they will have the lunch and dinner in the area. The department will give them tickets to get the food and beverages. 4. 3 Volunteers instead of hiring employees, having volunteers is the best option for the event so that the company can decrease its costs. The volunteers can be fix with the help of an advertisement on the website of the event. The people can send their CVs directly from there. At this point, it can be said that all the volunteers should have at least some specific aspects as follows: ? Between 21 and 35 years old ? Fluent Dutch and English ? Eager to work Good conference skills Selection This time, the Human Resource department will do the selection according to the criteria. They will make interviews with the people who applied to be a volunteer in the event and then the selection will be made. Training Trainings will be implemented for volunteers one week before the event. However, the volunteers who will work for B2B event will need more time for training as it is more important. The HR department will manage the trainings with the help of facility manager. They will have the trainings for the subjects like hospitality, converse, bar skills and waiter-waitress skills. Accommodation and MotivationThe volunteers will stay at the Camp Sites which will be provided by the event company. The Camp Sites will be close to the event area and by doing this; the transpo rtation expenses will be avoided. In addition, the volunteers will have the breakfast in the camp sites as a breakfast buffet and they will have the lunch and dinner in the area. The department will give them tickets to get the food and beverages. There are of course some benefits for volunteers to work in this event. First of all it is an unforgettable experience for volunteers which will bring self-enjoyment. In addition, it is a good opportunity for them to put their suck in as a ââ¬Å"volunteer experienceââ¬Â. 5.Sponsoring Eventastic will approach different kind of sponsors. For the sponsors it is necessary to connect to our concept: the Dutch flag. The potential sponsors are divided in Business to Business and Business to Consumer. 5. 1 Business to Business For business to business we would like to have Philips as a sponsor. Philips is already a known company, but at this event Philips can highlight another side of the company. The Olympic games try to be a sustainable as possible; Philips has also a strong focus on sustainability. Being the sponsor of this event, Philips can promote that they are sustainable. Also they get a stand at the exhibition.The event will get in return that Philips can arrange the light and sound equipment that is needed. other potential sponsor for B2B is AVIAREPS tourism. This is a company that takes billing of destination marketing for the Netherlands. This company can help us with the marketing, by promoting the festival on their website. In return they will get free forwarding and they can get a stand at the exhibition. 5. 2 Business to Consumer A potential sponsor for the festival will be wireless 538. This is a very famous radio station in the Netherlands, who are very popular with people at different ages. Radio538 can sponsor the festival to arrange the music in the blue area.They will get in return a very wide packaging and that may increase the amount of listeners. Also their brand is written on the back of the shirt of the employees. Another potential sponsor is Beach club Vroeger. This is a famous beach club in the Netherlands. They can arrange the beach chairs, couches, sand etcetera for our lounge part in the red area. What they will get in return is free publicity and their brand on the back of the shirt of the employees. 6. merchandising 6. 1 Promotion We will describe the some(prenominal)(prenominal) tools we are going to use to attract as many B2C and B2B customers we need to make this event a huge success. Through some(prenominal) canals the promotion will be made. In the table below you can find them: Promotion |Canal | |Visual B2C | luxuriously flyer balloons with advertisements in all provinces | | net income B2C |Website (B2B and B2C) | | | cheep | | |Facebook | | |Hyves | |Visual B2C |A flashmop in Amsterdam, The Hague, Eindhoven, Utrecht and Nijmegen | | |(big cities). | |TV commercial message B2C On the Dutch television | |Radio commcercial B2C |Radio 538, SlamFM | |Invitations B2B |Personal invitation | |Application for B2B and B2C |Smartphone download | |Visual B2C |Advertisements on bus and train stations | B2B invitation package To attract the B2B visitors, we created an unique and exclusive B2B invitation package. We would be able to reach our overall goal: ââ¬Å"Positioning the Netherlands in the UK during the Olympic Games in London 2012 as a nation that produces high quality sport products and servicesââ¬Â, by making a good developed B2B program, modify networking and get introduced with the Netherlands. Thousands of worldwide fans will be care all medal celebrating ceremonies.To make the invitation package more own(prenominal), we will invite them through a special designed goodie bag, which will be send to them. The slogan on the goodie bag shall be ââ¬Å"see the world through Dutch eyesââ¬Â. In this way they will be more curious about our program. This invitation package includes a personal invitation letter (name will be hand written), pen and paper and an lotion introduction as swell up as an application coupon in order to sign up. Students from a Dutch University will develop these app as a case for school. The following information will be involved: ââ¬Â¢ Program, with time schedule ââ¬Â¢ Maps ââ¬Â¢ Tickets ââ¬Â¢ Food and Beverage information ââ¬Â¢ Accommodation ââ¬Â¢ Infrastructure Transport ââ¬Â¢ Facts about the Olympic Games ââ¬Â¢ Facts about Dutch venues When the recipient does not have a smart phone, he or she can log in on the website with his/her personal code and the kindred information can be found. To make a good marketing plan, several subjects you have to consider that have to be included: ââ¬Â¢ Competitors analysis ââ¬Â¢ Product description ââ¬Â¢ Market partition ââ¬Â¢ Pricing system ââ¬Â¢ Promotional plan 6. 2 Competitors analysis Eventastic has two different kind of competitors. First of all the competitors for the company as an event o rganizer and the countries who are participating in the selection for macrocosm a host country.The organization competitors: ââ¬Â¢ ISS Events ââ¬Â¢ Eventure ââ¬Â¢ Octopus ââ¬Â¢ Eventurious Competitors of the Netherlands of world a host country: ââ¬Â¢ Australia. Melbourne is considering a bid for either the 2024 or 2028 Summer Olympics. ââ¬Â¢ Canada vs. United States. ââ¬Â¢ Kenya These three mentioned above are potential host countries for the Olympic Games in 2028. 6. 3 Product description B2C The focus is on what is important within the Dutch culture. The B2C concept is focusing on celebrating the achievements together, where different nationalities will be involved. The most important Dutch elements will be showed to the guests: the three colors of our flag (red, white, blue).Red also stands for the sunset, white for the beach we have in the Netherlands and blue for the northern Sea. Thereby, the color orange, the famous Dutch artists and DJs, typical Dutch snacks and the famous festival experience. Connecting to our slogan: see the world through Dutch eyes, we let the visitors see how the Netherlands celebrate celebrations. People who are attending this event have different kinds of involve and that is why we organize areas with different themes all at the same location. The guests are able to be involved at every area with just being in one. On the festival areas there will be screens, where they can see how the party is going on the other area. Thereby, people can tweet, so they will be attached with each other. B2BIt is important to promote Holland as a country that has a lot to offer, so connecting with each other is very important. The business to business concept is center on giving the entrepreneurs a chance to network, at one place, with people from all over the world. The Netherlands will be promoted worldwide, due to increase the Netherlands profile to a large amount of business audience. 6. 4 Marketing segmentation B2C It is important to know your audience, if you have to organize an event on a plateful like the Olympics. Sport fans from all over the world is our audience for the B2C concept. We took a closer look at the customers, to discover if our concept meets the wishes and of necessity of our target group. So we selected some criteria to segment the audience.The research, to get to know how we can involve their needs into our concept, is ground on several segment criteria and the Euro Social ardour. We divided the segment criteria into three groups: ââ¬Â¢ Demographic ââ¬Â¢ Psychographic ââ¬Â¢ Behavior To get a more specific point of view, we divided these criteria into subgroups. Because we have two different kind of events, there will be two different kind of target groups. The Business to Consumer (B2C) target group will be depict below. Demographic criteria The visitors who come to the Olympic Games are sport fans. These fans can consist of adults or young people. season The young pe ople, who are attending the Olympic Games, have the age between 16 and 25 years old.This generation, the young people who are born between 1977 and 1994, is called propagation Y. The adults have the age between 25 and 35 years old. Social class There is a high differentiation between the type of sport fans. This group consists of the lower, middle and higher class. The middle class group is the biggest one of sport fans and they sine qua non to spend notes to go to an event, so that is the group we are focusing on. This group is also called as ââ¬Å"Dinkââ¬Â. They are younger couples of 25 years and older and have a double income and no kids. Psychographic criteria Personality Our target group are acquainted(predicate) with computers and internet and easily spends money.They have less time for leisure, so they buy things online (do their banking online and works at spot also in the weekend). They are quite egocentric, they life in a do it yourself culture. Furthermore, they are digitally oriented. They ever sine qua non to have internet, wherever they are. Finally, they knows and feels scarcely which brand is the right brand for them. ââ¬Å"Gen Y is pursuit more, after than just friendships. They want community to be understood, accepted, respected and includedââ¬Â (the Australian leadership foundation). They distort to make realize what their peers expect of them and their self respect often rests on how well regarded they are in their group. They are very loyal to their friends (Kotler, 2009) LifestyleFor this target group, it is important to follow up on trends. Generation Y is an attractive group for marketers, because they always want the newest of the newest. round interests are that they like to spend their spare time the most on: going to a party (74%), listening to the radio (74%) and going to a celluloid (72%). They are also interested in sports and healthy food. Behavior pulmonary tuberculosis Generation Y is not raised in a tim e of financial crisis. The younger people do not have financial responsibilities: their parents, the baby boomers, have a high income and they are raised in a time of using credit cards and loans. That is why their inlet behavior is high.Because of the fast proficient developments, there is a high change of products. Generation Y always want to have the newest things, so they change their products very fast. They are will to invest a lot of money to get involved into a legitimate group. Brand loyalty When it comes down to brands, they are not very brand loyal. Because they want to follow the trends, so they want to buy the trends which is trendy in a certain moment. Sometimes they want to wear a specific brand, because then they have the feeling they lead to a kind of group. Marketing segmentation B2B An event like the Olympics has an enormous scale with people, so it is important to know the audience. Our audience comes from all over the world.We selected some criteria, to make our audience more specific for out B2B concept. We took a closer look at the business people, to discover if our concept meets the need and wishes of the target group. In this way, we know how we can involve their needs into our concept. It is based on several segment criteria and the Euro Social Style: ââ¬Â¢Demographic ââ¬Â¢Psychographic ââ¬Â¢Behavior Demographic criteria The target group of our B2B concept consists of business people. These are the bumble Boomers and Generation X. Age Generation X have an age between 35 and 46 years old, they are born between 1965 and 1976. The Baby Boomers have an age between 47 and 65 years old and are born between 1946 and 1964 Social classThe Baby Boomers are in all kind of different classes, but we will be more focused on the prosperous and better educated segments. During a lot of years they have a lot of nicknames, such as yuppies, yummies, dinkys, DEWKs and sloppies (Kotler, 2009). The Baby Boomers belong to the benefit or higher social classes, because of their parents. They had tolerable money and a high education, so they could send their children to school. This also applies for Generation X. Psychographic criteria Personality The personality of the Baby Boomers in general exists of that they are independent, active, ambitious and career oriented. They always want to be informed about the news and they are interested in classical music, health care and travelling.On the other hand we have Generation X, who want to remain traditional families and want availability for their children. They created a more cautious economic consciousness, because they grew up in an economical crisis. They want to be informed about the regional news and are more aware of products monetary values. Their interests are music, movies, travelling and raising their kids. Lifestyle Every day, the Baby Boomers are watching television for 2 or 3 hours, of whom 61% is interested in Dutch television (NL 1). 84% of the Baby Boomers us es internet. To compare expenditures, they make use of advertisements or the internet. Because they have sufficiency money, they can make life comfortable for themselves. They go more than once a year on a holiday.Generation X is more busy with see family and friends, shopping and going to a movie. As well as the Baby Boomers, they compare prices on the internet and watch television for 2 or 3 hours every day, but they have more interest in RTL4. The biggest difference between these two, is the interests and income. Behavior Consumption The most Baby Boomers are doing their purchases at the Dutch store Albert Heijn. Is there is a discount at another shop, like Aldi, C1000 or Lidl, they will go to that store. Most of their money is spend on hot meals, going out for dinner, computers and holidays. Generation X does the same thing with their purchases and their spending pattern. Brand loyaltyTo buy well-known brands gives both of the generations a certain status. They stick to a bra nd, because they are used to it and know exactly what they deliver. 6. 5 Pricing strategy B2C It is important that there is a good price for the customers, because they have to buy the ticket. That is why Eventastic uses buyers perception of value as the key to set. First we analyze the customers needs and value perception. A price is set to suffer the customers perceived value, based upon the needs and value perception. Visitors want some experience during the event, so they want value for their price. If it is worth it, they are willing to pay a high price.So quantity and quality have to be equal. [pic] Figure 6. 1: pricing strategy To attain more specific objectives, for example to attract as much as B2C guests as possible, Eventastic uses this price strategy. If there will come more people to the festival, the more the Orange feeling is presented. B2B As been mentioned above, it is important to create a good price for the customers. Therefore, you have to understand the value of a product or service completely. First you have to analyze the customers needs and value perception. So with this, the prices will match with the customers perceived value. The target group of our B2B concept is hotel chains that people can make business. he target group for B2B is hotels chains that people can make business. To attain more specific objectives, we uses this price strategy to attain more specific objectives (see picture above). 6. 6 Promotional plan Advertising ââ¬Â¢ Sport magazines ââ¬Â¢ Internet ââ¬Â¢ Flyers ââ¬Â¢ Brochures ââ¬Â¢ Newspapers ââ¬Â¢ Advertisement published on busses, in London and in the Netherlands ââ¬Â¢ Broadcast advertising Media Relations race ââ¬Â¢ Press releases through the internet Promotional activities ââ¬Â¢ Sponsorships Merchandising ââ¬Â¢ Orange shirts ââ¬Â¢ Orange caps ââ¬Â¢ Typical Dutch goodie bag ââ¬Â¢ Water pistols 7. Risk analysis The B2B event takes place at two different locations the Tall ships and the Holland Business Promotion house.The B2C event takes place at the festival area in Greenwich at the orange festival mall. There are a couple of risks that Eventastic needs to be aware of amongst others financial risks, legal risks and technological risks. A general risk is the Weather. London is well known for the fact that it rains very often also during the summer. In the HBPH and within the Tall-ships it is not necessary to view this risk because it is inside. For the outside area between the ships and the die hard deck on the tall ships pavilions and umbrellas are available. During the B2C festival ponchos can be bought. Furthermore is first aid equipment at all locations available and for the security a professional Security company is hired.Financial risks Bad occupation, accidents, restoration etc are part of the financial risks Eventastic needs to be aware of. To minimize these risks ââ¬75. 000 for insurances and for ââ¬45. 000 for un evaluate costs are calculat ed. Furthermore we try to sell as many tickets as possible before hand. Because of this you get earliest money in and can react on less bookings by surmount the number of employees, food and beverage etc. To increase the number of early bookings until one week before the event customers get a small discount of 5ââ¬. juristic risks To react on legal risks Insurances regarding employees and guests and possible risks like fire are available.Additionally Licenses and legal compliances are organized by specialist ââ¬Å"orange connectionââ¬Â. technological risks To minimize the technological risks Technological assistants are available at each location. If a computer or other technological equipment is broken that cannot be intractable by the technological assistants Evantastic is in communication with external organization: if technical equipment does not work a company that delivers new equipment is reachable 1 7. 1 Crowd management Communication To manage a crowd in the r ight way is perfectly necessary that the communication is done in the best way that is possible. To do this each employee as well as volunteers will be informed about fire escapes etc before the events start.This will be done during a guard briefing before the events. The communication ââ¬Å"between staffââ¬Â needs to be good during the whole event. Because of this employees are connected with headsets during the whole events to stock warrant a good communication. Another communication aspect is the communication between guests and employees. By using doorstep points the communication to inform and guide the customers is optimized. If something happens all people will directly and clear informed by using PA system about what happens and what to do in a calm way. All jot exits have visible signs that are not just on walls but also at the exhibition stands, bars, snack bars etc.These signs are according to the target group available in Dutch and English Festival area A specifi c communication part of the crowd management are the brochures at the festival area which are available at the entrance and at the F&B areas. They give information about the program as well as an area plan including emergency exits. program line the engrossment To rule the compactness it is necessary to know how many people can be at same spot at the same time. By doing this a maximum legal density is at about 70%. 100% should be if 2,4 people are on one square meter. Holland Business Promotion House Just during the opening the density in the HBPH is higher.A maximum of 1920 guests are at the same time at the exhibition area. There is one bigger entrance that is also used as an exit and two emergency exits. All three exits are in different direction so that it would be easy to leave the building (Appendix II). The HBPH has about 2. 000sqm. Exclusive about 650m? stage and exhibition stand there are 1. 350m? left that need to care a maximum of 1. 920 people. The security sta ndard is a maximum of 70% density for events. Regarding to the mentioned figures during the opening the density would be 59% so under the security standard. 1. 920 people / 1. 350m? = 59% density Tall-Ships The Tall-ships have a capacity of 120 guests.To guarantee safety and a good atmosphere the capacity of each ship is reduced to 80 guests on one ship at the same time. Through security control and good communication between the employees at the entrance of the Tall-ships not all guests will enter the ships at the same time. That is why there will be no bottleneck at the entrance. Festival area To reduce the pressure of the crowed the tickets can be bought and mug in advance though website. The festival area in Greenwich at the orange festival plaza has a size of 25. 000 sqm. There from are close to 5. 000 sqm for stages, shops, sanitay facilities etc. With a maximum number of expected guest of 10. 000 visitors a day the density should be 70% on 17. 000 sqm. Due to the fact that there are about 20. 00 sqm left the maximum density is definitely lower than 70%. But still there are some bottlenecks for example the entrance area. As it is visualized below the entrance and exit part is not the same so that there is no movement in two direction. whence are the merchandise stands good visible from the entrance but not too close to the entrance. By doing this people do not block the entrance area and the merchandise is still close enough to the entrance. Figure 7. 1: entrance area fool safety standards Eventastic does furthermore apply some safety standards like good visible signs with security exists, first aid, extinguisher etc that are of course also available. Tall-shipsAdditionally to the safety standards that are at all three locations the same there are life jackets available on the tall ships. Festival area At the festival area a Security check for weapons , fire work, glass etc. is done by a professional security company. Signs inform guests about reason s for the security check and about the way of doing it are absolved from 20 to 25 meter before the entrance. There is a No glass policy to reduce the risk of injury because of glass on the ground etc. Moreover crowd control thru security and fences are down to ensure the safety of all guests and employees. 8. Financial 8. 1 Financial part for the business to business event Descrption of be | be | region | |Marketing |90. 500,00 â⬠|17% | |Adverts |60. 000,00 â⬠| | |Publicity Costs |20. 000,00 â⬠| | | muniment Prints |1. 000,00 â⬠| | |Websites |2. 00,00 â⬠| | |Invitations |6. 000,00 â⬠| | |Signage |1. 500,00 â⬠| | | | | | |Decoration |25. 000,00 â⬠|5% | | | | | |Rental Costs |37. 00,00 â⬠|7% | |Technical Equipment |20. 000 â⬠| | |Stands for Exhibition |2. 400 â⬠| | | | | | |Shows |50. 000,00 â⬠|9% | |3D Projection Opening |40. 000,00 â⬠| | |Firework |10. 00,00 â⬠| | | | | | |Staff Costs |16. 350,00 à ¢â¬ |3% | | | | | |Food and Beverage |216. 750,00 â⬠|41% | |Lunch/Dinner on tall ships |152. 000,00 â⬠| | |Networking closing party |60. 000,00 â⬠| | |F&B for volunteers |4. 00 â⬠| | |Drinks for Exhibition Hall |750 â⬠| | | | | | |Transportation Costs |33. 000,00 â⬠|6% | |Trasnportation of goods |30. 000 â⬠| | |Transportation for volunteers |3. 000 â⬠| | | | | | |Unexpected Costs |20. 00,00 â⬠|3% | | | | | |Licenses etc |20. 000,00 â⬠|3% | |\r\n'
Thursday, December 13, 2018
'Symphony no.7 in A major. Opus 92, second movement by Ludwig van Beethoven\r'
'This four-part symphony by German spotless composer Ludwig van Beethoven was completed in 1812 in Teplice when the composer was regaining his health. The symphony is arranged for strings, woodwinds (2 oboes, 2 clarinet), assurance (2 bassoons, horns and trumpets), and percussion (timpani) and divided into four exploits â⬠Poco Sostenuto â⬠ââ¬Å"Vivace, Allegretto, Presto, and Allegro discover brioââ¬Â (Beethoven).The second drive contrasts sharply from the first, as the second movementââ¬â¢s flow and prow is much more expressive than the first.This expressiveness comes in shape of subtle elegance mingled with a hint of sadness, though it still principal(prenominal)tains its dance-like rhythm. The second movement acts as the antithesis to the sensibly glorious mood of the first and also in consideration with its tempo. The movement is ââ¬Ëslowââ¬â¢ comp ard to the first, though the movement is in Allegreto form; meaning, it is to be played in a lively man ner. The transition from the first movement is punctuated by its sad theme, yet the mood is balance with the Allegreto form.The ostinato in the piece is prevalent in the social unit movement, acting as a support for the main theme played in succession by the brass and string sections. As evident in most of Beethovenââ¬â¢s works, there are parts in the movement that the theme starts from a quiet and small accentuation into a unattackable and sudden emphasis. The dance-like rhythm of the first movement is kept up(p) through the Allegretto tempo while maintaining its brisk change from the first. Work Cited symphony no. 7, A Major, op. 92, Second Movement. By Ludwig van Beethoven. Cond. Carlos Kleiber. Perf. Vienna Symphony Orchestra. Vienna, 200\r\n'
Wednesday, December 12, 2018
'9/11 the After Effect on Canada\r'
'Sunner CHC2D1-06 Mr. Pasquantonio June, 4th, 2012 9/11: The After-effect on Canada The events of kinfolk 11, 2001 (9/11) are remembered through come forward the world. On this unforgettable day, tercet aircrafts crashed at different locations throughout the linked States. two of which crashed into the famous World calling Center winning thousands of innocent lives. These attacks had all(a)owed countries to learn and prepare to avoid some(prenominal) similar future events. Moreover, the do of 9/11 had indirectly influenced Canada, beneficially and detrimentally.Canada as a res publica had learned from this tragic experience as puff up as mourned the losses of its neighboring nation. The terrorist attacks had salientally moved(p) Canada; socially, economically, policy-makingly. To begin with, Canadaââ¬â¢s social atmosphere had been indirectly affected by 9/11. The aftermath of 9/11 mirrored similar social effects of the united States, at bottom Canada. Canadians deve loped a spirit of paranoia for unexpected terrorist attacks, which may possibly occur at whatsoever given period.Many Americans believed that the terrorists had slipped through Canadian touchs; in consequence, attacking Canada may be easy for terrorists. The events of 9/11 had influenced many an(prenominal) of the bulk class Canadians to earn a patriotic and vengeful mind state. put forward 9/11 minority Canadians were witnessing a dramatic increase of discrimination and racial profiling. Several majority class citizens and patriotic citizens were acting chaotic by performing hate crimes for their own self-interest of protect themselves.Similarly, several minority individuals consisting of brown skin tonicity were perceived to be terrorists and prone to alienation, ââ¬Å"Muslim, Jewish, Hindu, and Sikh Canadians all once again found themselves on the receiving supplant of unjust treatment meted out by their neighbors. repayable to the reaction of the community; Sikh and Hin du temples were dismantle and targeted as a terrorist threat. Overall, the social atmosphere within Canada had been detrimentally affected by the event of 9/11.Secondly, Canadaââ¬â¢s economy had been ultimately influenced by the attacks of 9/11. Canadaââ¬â¢s economy like many others is partly dependent on the linked States. In consequence, Canada mirrors the get together States economic progress. . The aftermath of 9/11 had principally been negative for Canadaââ¬â¢s economy. In 2009, Canada had imported 51. 1% to its biggest trading partner, the United States however, the increased border warranter utilise by the United States egressed in a 2. 4% decline in Canadaââ¬â¢s exports to the United States.Several businesses had laid-off workers. Over 462 form layoffs were executed and an estimated of 130,000 workers were dis prepared. Canada had expended $1. 2 billion in order to enhance border certification. After 9/11 Canadaââ¬â¢s certification expenses had drama tically increased to an estimated total of $10. 7 billion. change magnitude security after 9/11 had always led to harmful effects towards the economy. However, improved security within Canada had led people to believe that the dry land was a much safer place than before.Similarly In result to 9/11, Canadaââ¬â¢s economy had shifted negatively. Finally, Canada had undergone numerous political changes as a result of 9/11. Canada had applied new policies and regulations to ensure and safeguard the protection of ordering and to avoid any future acts of terrorism. As a result, Canada introduced the ââ¬ËCanadian Anti- terrorist act Actââ¬â¢. Such an act was obligatory in-order to calm down society and create a sense of safe-haven. The act was created only after the 9/11 attacks, and the main goal was to prevent account from repeating itself.Also, Canada had created a new act to barely increase security and prevention of terrorism, ââ¬Å"Public synthetic rubber Act, which features executive regulations designed to secure sites and substances exposed to terrorism. The main purpose of the act was, to prevent terrorist attacks and protect Canadians, However, many Canadian citizens where shocked by the event and valued to reach out and give their full jump in helping the United States. To sum up, Canadaââ¬â¢s political state had endured an extensive amount of changes. In conclusion, Canada had been affected circuitously by 9/11. dribble 9/11, Canada had appeared out as a different nation; it had changed socially, economically, environmentally. Socially, Canada had reacted towards the disaster with an increase of discrimination, racial profiling and hate crimes. Moreover, Canadaââ¬â¢s economy had suffered negatively because of our dependence on the United States. Corporations and businesses had experienced lower profits for the months following the attacks as a result of increased security. Canada had also shifted politically with the creation and innovation of new and old laws and regulations for the greater good of society.Such an terrible event that had taken place on 9/11 will never be forgotten; it will be imprinted into archives and used as an ex deoxyadenosine monophosphatele to avoid any similar events. Works Cited Adelman, Howard. ââ¬Å"Canadian Borders and Immigration Post 9/11. ââ¬Â International Migration Review. Volume 36, Number 1 (Spring 2002), 15 Athanassakos, Alex, Meis, Scott and Nieuwenhuis, Sid, ââ¬Å"THE IMPACTS OF THE US TERRORIST ATTACK ON CANADAS modification INDUSTRY. ââ¬Â Ontla. On. Ca. http://www. ontla. on. ca/library/repository/mon/3000/10301210. df, accessed 17th November 2010. Gloverman, Steven and Storer, Paul. The Impacts of 9/11 on Canada-U. S. Trade. Toronto: University of Toronto Press, 2008, 19 & 159 Kent, Roach. ââ¬Å"Canadaââ¬â¢s Response to September 11. ââ¬Â Kent, Roach, Michael, Hor and Victor, Ramraj. Global Anti-Terrorism uprightness and Policy. Cambridge: Cambridge University Press, 2005, 535 Kruger, Erin, Mulder, Marlene and Korenic ,Bojan. ââ¬Å"Canada after 11 September: Security Measures and ââ¬ËPreferred Immigrants. ââ¬Â Mediterranean Quarterly. Volume 15, Number 4 (Fall 2004), 84-85 n/a. Canadas Actopms Against Terrorism Since September 11. ââ¬Â Foreign Affairs and International Trade Canada. http://www. international. gc. ca/anti-terrorism/canadaactions-en. asp, accessed 20th November 2010. n/a. ââ¬Å"Of man, being the prime(prenominal) part of Leviathan,ââ¬Â Thomas Hobbes. 1909-14, http://www. bartleby. com/br/03405. html, accessed 21 November 2010. William C, Banks. ââ¬Å"United States Responses To September 11. ââ¬Â Kent, Roach, Michael, Hor and Victor, Ramraj. Global Anti-Terrorism Law and Policy. Cambridge: Cambridge University Press, 2005, 520 ;amp; 525\r\n'
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